Photo courtesy of Losberger GmbH

At High Noon, I landed at a private airfield outside of Berlin, and dashed directly to the epicenter of the Mercedes-Benz Berlin Fashion Week opening today in the German capital directly across from the Brandenburg Gate!

My fashion sixth sense was spinning, and luck, as my constant companion, delivered me to one Europe’s fav Fashion Week’s.

NYC, Milan and Paris Fashion Weeks were yours, vis-a-vis my MacBook laptop in Texas.

Berlin, vis-a-vis my Sony camera, the best seat in the fashion house is yours!

Across this very modern, tres trendy metropolis, I saw a myriad of white tented sites and shop windows abuzz with signs that Berlin Fashion Week, the 7th to date, has arrived in style.

Zooming up and down the bouelvards were scores of shiny black Mercedes-Benz chauffeured SUV’s, often traveling two-by-two, with a bigger-than-life photo on the aft and starboard sides of Lady Gaga doing what she does best: dazzling our sensibilities.

Her blonde locks, pearly whites and mesmerizing eyes confirm what we always thought: she is a show stopper at any speed, or standing still.

We were gaga whether the Mercedes, a la Gaga, was a counterpoint to the tranquil city’s green parks, its monumental landmarks, or making its way away from the throngs of Berlin Fashion Week followers to private receptions across Berlin and environs.

Through July 10th, the Mercedes-Benz Fashion Week Berlin presents these trendsetters.

Among the initial brands confirmed are 30PAARHAENDE, ALLUDE, ANJA GOCKEL, ARRONDISSEMENT AQ1, BLAAK, CUSTO BARCELONA, .DIMITRI, KAVIAR GAUCHE, KILIAN KERNER, LALA BERLIN, LAURÈL, PATRICK MOHR, PERRET SCHAAD, RENA LANGE, RISTO BIMBILOSKI, SCHUMACHER, STARSTYLING und THOMAS ENGEL HART with designers BLACKY DRESS, CHRISTINA DUXA COUTURE, DAWID TOMASZEWSKI, and MAVI showing for the very first time. MARCEL OSTERTAG will open Mercedes-Benz Fashion Week Berlin Spring/Summer 2011.

Photo flash! Up-close and personal photos capturing the curtain’s up on Berlin Fashion Week today:

Mercedes-Benz Berlin Fashion Week 2011 headquarters, directly across from Brandenburg Gate~

Fashion shoots at mid-day~

In and around Berlin’s must-see famous arts and fashion mecca–Rosenthaler Strafze: graphic graffiti~

Interior courtyards with cafes and shops~

Brandenburg Gate and the Mercedes-Benz Berlin Fashion Week epicenter.

Photo Credits: Marjorie Maxfield Photographer.

Auf Wiedersehen!